Our Services
Structured Data & Schema
Schema markup tells search engines exactly what your content means, not just what it says. Proper structured data unlocks rich results — star ratings, FAQ dropdowns, breadcrumbs, and business information directly in search results.
Methodology
What We Check
JSON-LD Detection
We scan every page for existing structured data in JSON-LD, Microdata, and RDFa formats, and validate each block against Schema.org specifications.
Organization Schema
Your homepage should declare your business entity with name, logo, social profiles, and contact information for Google's Knowledge Panel.
LocalBusiness / Location Schema
Each physical location needs address, phone, hours, geo-coordinates, and service area markup for local search and map results.
BreadcrumbList Schema
Breadcrumb markup enhances your SERP listing with a navigational path, improving CTR and helping Google understand site hierarchy.
FAQPage Schema
FAQ markup can expand your SERP listing with question-and-answer dropdowns, dramatically increasing your visibility on the results page.
Code Generation
We don't just recommend schema — we generate production-ready JSON-LD components your developers can drop directly into your codebase.
Impact
Why It Matters
Pages with rich results get 20-30% higher click-through rates than standard listings. For multi-location businesses, LocalBusiness schema is essential for appearing in map packs and "near me" searches. Missing schema is like having a beautifully designed store with no signage — Google can see your content but can't categorize it properly.
Real Examples
Issues We Commonly Find
Zero JSON-LD markup on a 222-location coworking business
No rich results for any location, invisible in "coworking space near me" map packs
Missing BreadcrumbList on all pages
SERP listings show raw URLs instead of clean navigational paths, reducing CTR by 10-15%
Blog using generic Article type instead of BlogPosting
Missing out on article-specific rich results and Google Discover eligibility
Ready to check your
schema markup?
Start with a free homepage analysis, or get the full picture with a comprehensive audit.